VALUES

RESPECT

  • Respect for the environment seeking materials and promoting processes with the utmost respect for the planet;

  • Respect for the wearer, not tying high quality to high prices; creating garments that are timeless both in terms of fabrics and silhouettes; appreciation of non visual elements that define beauty;

  • Respect for the workers, abstaining from any collaboration that includes the exploitation of people or does not take into account the actual value of their human and professional contribution.

HARMONY

  • Between tradition and innovation, appreciating the many and different approaches as a means to an end with each step of the creative journey playing an equally important role;

  • Between ourself and others, with a garment as a means not only of self-expression but also of self-awareness.

Daniele Orlandi campaign - Martina Sacchetti portrayed by Davide Savaidis